In typical Google Search fashion, change is coming, and fast. Google is reportedly experimenting with a tweak to its Ai-powered “Overview” boxes, turning the “Show More” button into a gateway to full Ai Mode. This subtle shift

Google has recently upgraded its AI Mode to deliver more visual, image-driven responses, not just text. This shift could change how your audience searches, browses, and expects results. As a digital business (whether you’re a retailer, a

If you’ve ever snapped up a domain that once housed someone else’s site, you may have wondered: does a domain’s past life haunt its future? According to Google’s John Mueller, yes, occasionally. But before you panic, he

Markham Erickson, Google’s VP of Government Affairs and Public Policy, recently told The Verge that search behaviour is shifting. Instead of relying solely on the traditional “10 blue links,” people are increasingly looking for Ai-generated overviews that

Google has rolled out major updates to tackle spam and low-quality content in Search, aiming to surface more genuinely useful information while filtering out pages built purely to game rankings. Every day, billions of people use Google

Google’s former Search Liaison, Danny Sullivan, has stressed that search engine optimisation hasn’t fundamentally changed, it’s still about delivering value to people. Speaking at WordCamp US, Sullivan explained that the core principles behind SEO apply just as

Google has rolled out its first spam algorithm update of 2025, which went live in August. Officially described as a “normal spam update,” this rollout is routine but far from trivial. For site owners, SEOs, and publishers,

Over the past several weeks, we’ve been closely monitoring the fluctuations in Google’s search rankings, and the trends have been anything but predictable. Not long ago, a period was highlighted where volatility seemed to ease, suggesting a

There are reports on the BlackHatWorld forums about problems with the Google Indexing API. Some users claim that while Google confirms successful API calls, their content still isn't being indexed. Others believe the issue lies either with

Last week, a reader of SEOroundtable asked if they would poll the public to see how the most recent Google search algorithm update, the August 2024 core update, affected them. So they encouraged readers to conduct a

If you're aiming to have your links appear in Google's new AI Overviews within search results, the key is to rank well organically on Google. According to a recent report, achieving a strong organic ranking significantly increases

Google is reverting to its traditional pagination bar for search results, replacing the continuous scroll feature. As of yesterday, continuous scroll is no longer available on desktop, and the mobile search version will follow this change in

The dream of owning your own business, coupled with the security and support of a well-established brand, makes franchising a highly appealing path for many aspiring entrepreneurs. But with a plethora of options available, both globally and

As the March 2024 Google Core update continues its journey into the 36th day of dissemination, a surge in ranking fluctuations and dynamic shifts is palpable. Both Google tracking tools and the SEO sphere are abuzz with

If someone is searching for a service or product online, they will more than likely turn to Google. According to a study carried out by SEM Rush, Google holds over 88% of the market share for search