Web Design

We build websites so they rank on Google for targeted key phrases. Our web design and development services combine creativity, with strategy to engage users and rank within the organic search results on Google.

Your website is your digital shopfront, make it count! A stunning, user-friendly design captures attention, builds trust, and turns visitors into customers. Our expert website design services create visually striking, mobile-responsive, and easy-to-navigate sites that reflect your brand and keep users engaged.

From sleek layouts to seamless functionality, we craft websites that not only look amazing but also perform exceptionally. Elevate your online presence and stand out from the competition with a design that drives results.

How a new web design can benefit you

Enhanced user experience

A modern, intuitive design ensures visitors can easily navigate your site, improving satisfaction and increasing engagement, ultimately driving longer visits, stronger brand perception, and higher conversion rates.

Improved mobile responsiveness

A new design optimises your website for mobile devices by making sure it looks and works perfectly on any screen size, which is crucial for reaching users on the go.

Boosted SEO and performance

A fresh website design often includes performance enhancements, faster loading times, and SEO-friendly features that improve your site's search engine rankings and visibility.

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website design

The process

As a Web designing company we take your vision from idea to launch, creating a functional, engaging website that delivers results.

  • Discovery: We learn your goals, audience, and brand, research competitors, and define the best features.

  • Design: Wireframes and mockups outline structure and flow, followed by designs that match your brand style.

  • Development: We build a responsive, fully functional site with clean front-end and back-end coding.

  • Testing: Rigorous checks across devices ensure speed, usability, and compatibility.

  • Launch: Putting your vision live on the web for all to see.

  • Support: Ongoing updates and maintenance to keep your site secure and effective.

Best practices for web design

To create a website that stands out and delivers exceptional user experiences, it's essential to follow industry best practices that ensure both functionality and the right URL structure to form a solid foundation for future growth.

Mobile first design

Design your site to be mobile-responsive, ensuring it looks great, loads quickly, and functions smoothly across all devices and screen sizes.

Clear navigation

Make navigation intuitive and easy to use, helping users find what they need quickly, explore more pages, and stay engaged longer on your site.

Performance

Ensure fast load times by optimising images, code, and server performance, enhancing the overall user experience on your website.

Web designs that convert customers

website design

Great design isn’t just about looking good – it’s about turning clicks into customers. Our web design services focus on what really matters: creating stunning, converting websites that attract more business, build trust, and keep people coming back.

From simple basic sites to advanced e-commerce platforms and fully bespoke builds, we handle web design projects of any size or complexity. Whether you need a subtle touch up or a complete fresh overhaul, we’ll craft a website that’s not only visually impressive, but one that is built to perform.

Graig Upton

Graig Upton

Managing Director

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Web design mistakes to avoid

Avoiding common web design mistakes is key to creating a seamless, engaging experience that keeps users on your site and boosts your business’s online success.

  • Neglecting mobile optimisation: Failing to design for mobile users can lead to a poor experience, as more people browse on smartphones and tablets. Ensure your site is responsive across all devices.
  • Complicated navigation: Overcomplicating the navigation structure can confuse visitors. Keep it simple and intuitive, allowing users to easily find what they’re looking for.
  • Ignoring accessibility: Not considering accessibility features, like text size options or screen reader compatibility, can exclude users with disabilities. Make sure your website is inclusive to all.

How algorithm updates effect web design

Google’s algorithm updates can significantly impact website development by influencing how sites are built, optimised, and maintained. Here’s how:

  • Mobile-first indexing: Websites must be fully responsive and mobile-friendly to rank well.
  • Page experience and core web vitals: Speed, interactivity, and visual stability affect rankings, requiring developers to optimise performance.
  • SEO best practices: Updates prioritise high-quality content, clean code, and proper metadata implementation.
  • Security standards: Google favours secure (HTTPS) websites and penalises those with vulnerabilities.
  • User experience (UX): Intuitive navigation, quick load times, and accessibility improvements become essential for better rankings.

Staying up to date with Google’s changes ensures that websites remain competitive, user-friendly, and visible in search results.

FAQ's

Your web design questions answered

YES! You need to understand what the key phrases are as you need to build an optimised URL structure for your site to help it rank on Google.

A web designer is responsible for creating the visual look and layout of a website. They focus on design elements like layout, colour schemes, fonts, images, and overall aesthetic appeal. Their goal is to ensure the website is visually engaging, user-friendly, and aligned with the brand’s identity. Web designers also work on creating wireframes, prototypes, and ensure that the design is responsive across various devices.

A web designer focuses on the visual and aesthetic aspects of a website, such as layout, design, and user experience. They ensure the site looks appealing and is easy to navigate. A web developer, on the other hand, handles the technical side of website creation, writing the code and ensuring that the website functions properly. Developers work on both the front-end (what users see) and back-end (server-side functionality) to bring the designer’s vision to life.

  1. SEO-first mindset: We design with search engines in mind, ensuring every page is optimised for indexing and ranking.
  2. Responsive and adaptive designs: Your website will look and perform flawlessly on any device, from desktops to smartphones.
  3. Future-proof solutions: We stay ahead of trends, using the latest design principles and technologies to keep your website competitive.

We will start by researching your business from three angles:

Your brand and goals – We will review your current website, marketing materials, and brand messaging to understand how you position yourself, what makes you different, and what you want your website to achieve.

Your audience – We’ll study your target customers’ online behaviour, frustrations, and what persuades them. This includes looking at customer reviews, industry forums, and social media to pick up on real user expectations.

Your market and competitors – We analyse your main competitors’ websites, their design approach, functionality, SEO performance, and user experience to identify where they’re strong, where they’re weak, and where we can make your site stand out.

The goal is to build a site that looks good and works hard for your business, driving traffic, leads, and trust.

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